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Privacy Policy

Last Updated: March 22, 2026

Effective Date: March 22, 2026

OwnThePractice ("we," "us," or "our") operates the website located at ownthepractice.com (the "Site"). This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our Site, subscribe to our newsletter, purchase a membership, or use our services. This policy complies with the California Consumer Privacy Act of 2018, as amended by the California Privacy Rights Act of 2020 (collectively, "CCPA/CPRA"), the California Online Privacy Protection Act ("CalOPPA"), and other applicable federal and state privacy laws.

Please read this Privacy Policy carefully. By using the Site, you consent to the practices described herein. If you do not agree with this Privacy Policy, please do not access or use the Site.

1. Information We Collect

1.1 Information You Provide Directly

  • Account and Membership Information: Name, email address, billing address, payment information (processed by our third-party payment processor, Stripe), professional credentials, and membership tier selected.
  • Newsletter Subscriptions: Email address and name when you subscribe to our newsletter.
  • Contact and Inquiry Information: Name, email, phone number, and message content when you contact us, request consulting, or submit inquiries.
  • Community Participation: Posts, comments, and content you share in our community forums or during events.
  • Event Registration: Registration details for workshops, conferences, and bootcamps.

1.2 Information Collected Automatically

  • Device and Browser Information: IP address, browser type, operating system, device identifiers, and screen resolution.
  • Usage Data: Pages visited, time spent on pages, links clicked, referring URLs, and browsing patterns.
  • Cookies and Tracking Technologies: We use cookies, web beacons, pixels, and similar technologies. See Section 7 (Cookies) for details.
  • Log Data: Server logs recording access times, pages viewed, and technical errors.

1.3 Information from Third Parties

  • Payment processors (Stripe) for transaction confirmation.
  • Email marketing platforms (e.g., ConvertKit or Beehiiv) for engagement analytics.
  • Analytics providers (e.g., Google Analytics) for site performance data.
  • Social media platforms if you interact with our social media content.

2. How We Use Your Information

We use the information we collect for the following purposes:

  • To provide, maintain, and improve our services, including membership access, newsletters, and educational content.
  • To process transactions and send related information (confirmations, invoices, receipts).
  • To send you marketing communications, including newsletters and promotional materials (with your consent, and subject to your right to opt out).
  • To respond to your inquiries, comments, and requests for consulting services.
  • To personalize your experience and deliver content relevant to your interests.
  • To monitor and analyze trends, usage, and activities on the Site.
  • To detect, prevent, and address fraud, security issues, and technical problems.
  • To comply with legal obligations and enforce our Terms of Service.

3. Your Rights Under California Law (CCPA/CPRA)

If you are a California resident, you have the following rights under the CCPA/CPRA:

3.1 Right to Know

You have the right to request that we disclose the categories and specific pieces of personal information we have collected about you, the categories of sources from which that information is collected, the business purpose for collecting the information, and the categories of third parties with whom we share it.

3.2 Right to Delete

You have the right to request deletion of your personal information, subject to certain exceptions (e.g., if we need to retain it for legal compliance, completing a transaction, or security purposes).

3.3 Right to Correct

You have the right to request that we correct inaccurate personal information we maintain about you.

3.4 Right to Opt-Out of Sale or Sharing

You have the right to opt out of the "sale" or "sharing" of your personal information. We do not sell your personal information. If we use third-party advertising technologies that constitute "sharing" under the CPRA, you may opt out using the "Do Not Sell or Share My Personal Information" link in our footer or by contacting us.

3.5 Right to Limit Use of Sensitive Personal Information

We do not collect or process sensitive personal information beyond what is necessary to provide our services.

3.6 Right to Non-Discrimination

We will not discriminate against you for exercising your CCPA/CPRA rights. We will not deny you services, charge different prices, or provide a different level of service because you exercised your privacy rights.

3.7 How to Exercise Your Rights

To exercise any of the rights listed above, you may:

  • Email us at: privacy@ownthepractice.com
  • Use the "Do Not Sell or Share My Personal Information" link in our website footer.

We will verify your identity before processing your request. We will respond to verifiable requests within 45 days, as required by law. If we require additional time (up to an additional 45 days), we will inform you of the reason and extension.

3.8 Authorized Agents

You may designate an authorized agent to submit a request on your behalf. We may require written proof of the agent's authorization and verify your identity directly.

4. Disclosure of Your Information

We may share your information with:

  • Service Providers: Third-party vendors that perform services on our behalf (payment processing, email delivery, analytics, hosting). These providers are contractually obligated to use your information only for the purposes of providing services to us.
  • Business Partners: Sponsors and affiliate partners, but only with your explicit consent or in aggregated, de-identified form.
  • Legal Requirements: When required by law, regulation, legal process, or governmental request.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, your information may be transferred.
  • With Your Consent: We may share your information for other purposes with your explicit consent.

5. Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, including to satisfy legal, accounting, or reporting requirements. When personal information is no longer needed, we will securely delete or de-identify it.

  • Account data: Retained for the duration of your membership and up to 3 years after cancellation.
  • Transaction records: Retained for 7 years for tax and accounting purposes.
  • Marketing data: Retained until you unsubscribe or request deletion.
  • Log and analytics data: Retained for up to 26 months.

6. Data Security

We implement reasonable administrative, technical, and physical safeguards to protect your personal information from unauthorized access, disclosure, alteration, and destruction. These include:

  • SSL/TLS encryption for data in transit.
  • Secure payment processing through PCI-DSS compliant processors (Stripe).
  • Access controls limiting employee and contractor access to personal information.
  • Regular security assessments and updates.

However, no method of electronic transmission or storage is 100% secure. We cannot guarantee absolute security.

7. Cookies and Tracking Technologies

We use the following types of cookies:

  • Essential Cookies: Necessary for the Site to function (authentication, security). Cannot be disabled.
  • Analytics Cookies: Help us understand how visitors use the Site (e.g., Google Analytics). You may opt out.
  • Marketing Cookies: Used to deliver relevant advertisements and track campaign effectiveness. You may opt out.
  • Preference Cookies: Remember your settings and preferences.

You can manage cookie preferences through our cookie consent banner or your browser settings. Note that disabling certain cookies may affect Site functionality.

8. Third-Party Links

Our Site may contain links to third-party websites or services. We are not responsible for the privacy practices of these third parties. We encourage you to read their privacy policies before providing them with your information.

9. Children's Privacy

Our Site and services are not directed to individuals under the age of 18. We do not knowingly collect personal information from minors. If we learn that we have collected personal information from a child under 18, we will delete that information promptly. If you believe we have collected information from a minor, please contact us at privacy@ownthepractice.com.

10. Health Information Disclaimer

OwnThePractice is a business education and networking platform. We are not a healthcare provider, dental practice, or covered entity under the Health Insurance Portability and Accountability Act ("HIPAA"). We do not collect, store, or process Protected Health Information ("PHI") as defined under HIPAA. Our services are limited to business education, networking, and consulting related to practice management.

If you voluntarily share health-related information in our community forums or communications, please be aware that such information is not subject to HIPAA protections on our platform. We strongly advise against sharing patient information or PHI through our services.

11. Do Not Track Signals

Some browsers offer a "Do Not Track" ("DNT") feature. California law requires us to disclose how we respond to DNT signals. Currently, we honor DNT signals by disabling non-essential tracking when detected.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. We will notify you of material changes by posting the new Privacy Policy on the Site and updating the "Last Updated" date. For significant changes, we will provide notice via email or a prominent notice on our Site. Your continued use of the Site after changes constitutes acceptance of the revised Privacy Policy.

13. Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

  • Email: privacy@ownthepractice.com
  • Mailing Address: OwnThePractice, [Business Address], California, USA

14. California-Specific Disclosures (CCPA/CPRA Summary Table)

Category of Personal Information Collected Source Purpose Shared With
Identifiers (name, email, IP address) Yes Directly from you; automatically Account management, communications, analytics Service providers
Commercial Information (purchase history, membership tier) Yes Directly from you Transaction processing, service delivery Payment processor
Internet/Network Activity (browsing, usage data) Yes Automatically Analytics, site improvement Analytics providers
Professional Information (dental credentials) Yes Directly from you Community membership verification Not shared
Geolocation Data (approximate, from IP) Yes Automatically Content personalization, compliance Analytics providers
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OwnThePractice is a business education platform. This site does not practice dentistry, provide medical advice, or collect Protected Health Information (PHI). Licensed in California, USA.

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